Princeton University Press
Company: Princeton University Press
Agency: area17
Role: Engineering Director
Egineering Director working with 3rd party Backend Team
In my capacity of Engineering Director, we subcontracted a Drupal expert team based in Denver to develop this site. I worked with the art director in NYC and our Front End Engineer in Paris to create an experience to sell more of Princeton’s Press.
Integrated multiple e-commerce platforms based on geolocation
Princeton needed its site to display its published books and actively sell them in the US and Europe. We integrated two different carts that pushed the book SKU and quantity to the cart.
I was responsible for the planning and dissemination of information to the team. Due to Drupal not being my specialty, we deferred to the third-party developers.
